Lesser-Known Celebrity January 8, 2007
Posted by Stray Dog in : Ranting and Raving, Adsense, Adwords , trackbackSo on a whim I added some keywords to one of my adwords campaigns today. Somewhat specifically I read an MSNBC article about a rather major celebrity from another country getting caught doing something bad. This should trigger quite a few Google searches on the celebrities name. So I added the name as keywords for one campaign.
The notion of doing this comes from me reading about someone (shoemomey??) bidding on Lance Bass as keywords when he came out of the closed and it generated a good deal of impressions and clicks.
Of course the quality score for this will be piss poor but I did add it to my ‘Beauty’ campaign for the site… I’ll let you know how it goes.
I should also mention that ALL of my campaigns were exclusive to Google but I have extended them to the Google network as well and that appears to be providing a few extra transactions a day, at least at first blush.
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